New Arrivals/Restock

The Church Must Grow or Perish: Robert H. Schuller and the Business of American Christianity (Library of Religious Biography (LRB)) Paperback – April 1, 2025

flash sale iconLimited Time Sale
Until the end
20
49
46

US$19.79 cheaper than the new price!!

Free shipping for purchases over $99 ( Details )
Free cash-on-delivery fees for purchases over $99
Please note that the sales price and tax displayed may differ between online and in-store. Also, the product may be out of stock in-store.
Used  US$13.20
quantity

Product details

Management number 219231345 Release Date 2026/05/03 List Price US$13.20 Model Number 219231345
Category

To fully understand American Christianity, it’s essential to understand Robert Schuller.  The Church Must Grow or Perish: Robert H. Schuller and the Business of American Christianity examines Schuller’s indelible imprint on the American church, and how he developed a model of ministry—both lauded and critiqued—that transformed Christian life and community across this country. Schuller’s story is the starting point for powerful trends that continue to shape much of American religion today: televangelism, seeker-sensitive outreach, megachurches, the suburbanization of white Christianity, pastoral entrepreneurship, and market-oriented Christianity in pursuit of growth.   Authors Mark T. Mulder and Gerardo Martí explore Schuller’s drive to develop a theology, a persona, and a set of practices that he believed were necessary to keep Christianity vibrant long into the future. They trace Schuller’s career arc from his beginnings as an Iowa farm boy to his years as a charismatic Southern California preacher—one who believed that in order for the church to thrive, pastoral leaders needed to borrow from the best practices of big business, including the entertainment industry. This fascinating biography is essential reading for those who want to fully understand a transformative force in American Christianity. Read more

ISBN10 0802878555
ISBN13 978-0802878557
Language English
Publisher Eerdmans
Dimensions 6 x 0.75 x 9 inches
Item Weight 1.1 pounds
Print length 344 pages
Part of series Library of Religious Biography (LRB)
Publication date April 1, 2025

Correction of product information

If you notice any omissions or errors in the product information on this page, please use the correction request form below.

Correction Request Form

Product Review

You must be logged in to post a review